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South Africa has a decently-sized new car gross sales market. In 2024, simply over half 1,000,000 new autos (515,712) have been bought in South Africa, a lower of three% from the 531,775 items bought in 2023. Nonetheless, over 96% of all the brand new autos bought in South Africa are nonetheless inside combustion engine autos. There’s some regular progress. Gross sales of battery-electric autos (BEV) breached the 1,000 items per 12 months mark in South Africa for the primary time ever in 2024. Final 12 months, 1,257 BEVs have been bought there, up 35% from 929 items bought in 2023. So, BEVs have been up 35%, which is sort of spectacular, though that is coming from a really small base (BEVs make up solely 0.24% of gross sales in South Africa).
Wanting on the plugin hybrid electrical car (PHEV) market, 737 PHEVs have been bought in 2024, up 100% from 368 items bought in 2023. Nonetheless, PHEVs solely made up 0.14% of whole car gross sales in South Africa in 2024. So, BEVs and PHEVs are nonetheless beneath 1% of annual gross sales in South Africa.
How about plugless conventional hybrids, extra generally often called HEVs? Properly, gross sales of HEVs are beginning to take off in South Africa, which is sort of unusual in a method as these have been widespread in Europe and locations like Japan for some time and are even beginning to see declining market share in a whole lot of nations now. In 2024, over 10,000 HEVs have been bought in South Africa. 13,617 HEVs have been bought final 12 months making up 2.64% of gross sales. Main the pack was the Toyota Corolla Cross with 10,109 items bought in 2024. Which means 74% of all HEVs bought in South Africa have been the Toyota Corolla Cross. Wanting on the prime 20 HEV record, there are a whole lot of Toyotas on that record. In fact, Toyota has been championing HEVs over BEVs globally for a very long time now. Toyota does provide a PHEV model of certainly one of its fashions in South Africa, however has probably not been selling it. Toyota doesn’t but provide any BEV fashions in South Africa, sadly.
The Prime 20 HEV Gross sales Chart For 2024 In South Africa

Taking a look at this record, apart from Porsche and Alfa Romeo, one can see that it’s the Japanese and Chinese language automakers which are bringing HEVs to South Africa. The rising record of Chinese language ICE and HEV fashions on sale in South Africa may very well be a precursor to the manufacturers launching their PHEV fashions and in the end their BEV fashions. In all probability they’re utilizing these fashions to introduce and cement their model presence out there earlier than bringing BEVs, which now dominate the gross sales charts in China. Which brings the query, HEVs have been round in different components of the world for over a decade and a half, however haven’t been that outstanding in South Africa up until now. With developments in electrical car applied sciences, is it not higher for South Africa to completely skip this HEV part and bounce straight into the longer vary PHEV and BEV period?
Maybe South Africans might begin with longer vary PHEVs then transfer to give attention to BEVs. Though PHEVs divide opinion on a regular basis, as they’ve for years, they actually current a greater deal than HEVs. Lots of people really feel that with the best way BEV tech has superior in latest instances, PHEVs are not wanted as a transition choice to full electrical. Nonetheless, as Dr. Maximilian Holland says, “BEVs pollute less than PHEVs, but the latter still have a critical role in certain niches where BEVs may not yet fully meet users’ needs. PHEVs (or EREVs) — when plugged in as designed — pollute a lot less than HEVs, which in turn pollute less than diesels!”
So, if we wish to actually cut back emissions, HEVs ought to actually not be inspired in 2025. Longer vary PHEVs, though not the best answer, needs to be a greater proposition than HEVs in 2025 because the drivers cost their battery packs more often than not and get higher worth from their autos within the course of.
Extra PHEVs are on the best way to South Africa in 2025. The BYD Shark 06 PHEV is without doubt one of the most anticipated ones. It has a real-world vary in electrical mode of about 80 km from its 29.6 kWh battery, and the Ford Ranger PHEV has a variety of about 45 km from a smaller battery pack. Maybe PHEVs with electrical ranges of 200–300 km would attraction to non-early adopters, particularly in markets reminiscent of South Africa the place the BEV market remains to be fairly small in contrast with related markets world wide. Maybe that is what some Chinese language automakers are pondering, as fairly a variety of them are contributing to a brand new wave of new-generation PHEVs with battery packs of over 50 kWh and electrical ranges of about 200 km, thereafter, complemented by a 1.5T or 2.0T ICE engine. Over the previous couple of years, these “longer range” PHEVs have been largely bought within the native Chinese language market, however we are actually beginning to see them being exported to a number of markets, together with in Asia and in Central and South America.
Simply this week, two new PHEVs have been confirmed for South Africa. PHEV variants of the Jaecoo J7 and Omoda C9 are on their way to South Africa. The total ICE variations of those fashions are already obtainable in South Africa, and now they’re getting PHEV variations. The J7 has an 18.3kWh lithium-iron-phosphate (LFP) battery that may present as much as 90km of electrical vary. Will this be a brand new pattern for South Africa the place gamers within the auto trade begin bringing in additional PHEVs? It appears prefer it for the Chinese language auto corporations. Japanese corporations, however, appear like they are going to stick with their most popular HEVs for now. Let’s wait and see. The excellent news is sort of a variety of thrilling BEV fashions might be launched in 2025 in South Africa, and these ought to give the BEV gross sales market an honest enhance in 2025.
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