Volkswagen’s China Strategy Is Taking Shape: 3 New Concept Cars Coming To Auto Shanghai

Join daily news updates from CleanTechnica on e-mail. Or follow us on Google News!

• Electrical, linked and good: automobiles embody Volkswagen’s new China DNA
• Sequence fashions of the idea vehicles might be launched from subsequent yr
• CEO Thomas Schäfer: “We have everything it takes to be successful in China.”

The “In China, for China” technique of the Volkswagen model is taking up seen type: At this yr’s Auto Shanghai (April 23 to Might 2), one of many world’s most vital motor reveals, VW’s three Chinese language joint ventures will current electrical idea vehicles. The highlight is on an electrical notchback mannequin from FAW-Volkswagen, an electrical SUV within the B section with prolonged vary as a consequence of range-extender expertise (EREV) from SAIC VOLKSWAGEN in addition to an all-electric SUV from Volkswagen Anhui. All three idea vehicles embody Volkswagen’s new China DNA – each when it comes to expertise and design and in relation to improvement time, which has been minimize by greater than 30 %.

The idea vehicles unveiled in Shanghai all belong to the group of latest vitality automobiles (NEVs). In China, this class consists of all-electric automobiles, in addition to fashions with plug-in hybrid and vary extender drives. Within the group of NEVs alone, Volkswagen will launch over 20 fashions by 2027 — permitting the corporate to offer the appropriate (part-) electrical providing for all clients.

“Our ‘In China, for China’ strategy has put us on the right path. Our aim is to remain the leading international automaker in China — even in the age of the intelligent connected vehicle,” says Thomas Schäfer, CEO of the Volkswagen model. “We have everything that it takes to be successful: shorter development times, strong partners, sophisticated local development, production and infrastructure as well as the right products and innovations for our Chinese customers. That’s exactly what we will prove with our near-production concept cars in Shanghai.”

Andreas Mindt, Head Designer of the Volkswagen model, feedback: “We have adapted our established European design values — stability, likability and the ‘secret sauce’ — to the Chinese market. The result is a design philosophy that honors the heritage of our brand while at the same time reflecting the desires and expectations of a new generation of customers in China.”

The Auto Shanghai commerce truthful has been held each two years since 1985, alternating with Auto China in Beijing. They’re the most important motor reveals on the planet. This yr, the commerce truthful in Shanghai goes from April 23 to Might 2, with the primary two days reserved for journalists. Tons of of 1000’s of tourists are anticipated on the commerce truthful venue of the Chinese language metropolis of thousands and thousands on the eight days open to the general public. Two years in the past, over 1,000 exhibitors from 17 nations introduced their services and products on round 360,000 sqm.

Information launch from Volkswagen.